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     Swimming Pools Spain Market Research Report

Report Name: Swimming Pools: Spain (Spanish language market report)
Sector: Building Products: Fittings & Furnishings
Countries Covered: Spain
Language: Spanish Spanish Language
Pages: 138   Date Published: December 2007

This market research report analyses the Spanish market for swimming pools for the residential sector, analysing the market since 2003 and with forecasts to 2012. The report analyses the structure of the industry, and provides profiles of 15 manufacturers.

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Report Abstract

Con este informe, dispone de los datos esenciales para la elaboración de su planificación estratégica y financiera.
Al mismo tiempo, este estudio ofrece unos análisis PESTEL y DAFO.

En este informe, encontrará un análisis cuantitativo y cualitativo de los siguientes elementos:

 



·     Mercado de las piscinas privadas de uso familiar en España, por tipo de piscina, en volumen y en valor, de 2003 a 2012:

Ø    piscinas enterradas

Ø    piscinas elevadas

·     Mercado de las piscinas elevadas en España, en volumen y en valor, de 2003 a 2012

·     Mercado de las piscinas elevadas en España, por tipo de estructura, en volumen y en valor, de 2003 a 2012:

Ø    autoportante

Ø    rígida

o        90 cm

o        120 cm

Ø    tubular

Ø    madera

·     Mercado de las piscinas elevadas en España, por gama de precio, en 2007:

Ø    menos de 150€

Ø    entre 150€ y 300€

Ø    entre 301€ y 1500€

Ø    más de 1501€

·     Mercado de las piscinas enterradas en España, en volumen y en valor, de 2003 a 2012

·     Mercado de las piscinas enterradas en España, por tipo de estructura, en volumen y en valor, de 2003 a 2012:

Ø    hormigón

Ø    poliéster

Ø    pre-industrializada

·     Mercado de las piscinas enterradas en España, por gama de precio, en 2007:

Ø    menos de 8.000€

Ø    8.000€ - 11.000€

Ø    11.000€ - 15.000€

Ø    más de 15.000€

·     Mercado de las piscinas enterradas en España, por tamaño, en 2007:

Ø    rectangular

o        menos de 8 m x 4 m

o        entre 8 m x 4 m y 10 m x 6 m

o        más de 10 m x 6 m

Ø    otros formatos

·     Mercado de las piscinas enterradas en España, por tipo de obra, en 2007:

Ø    construcciones existentes

Ø    obra nueva

El informe también incluye:

·     Análisis regional del mercado

·     Estructura de la industria:

Ø    piscinas de hormigón

Ø    piscinas de poliéster

Ø    piscinas pre-industrializadas

Ø    piscinas elevadas

·     Estrategias tarifarias:

Ø    piscinas elevadas

Ø    piscinas enterredas

·     Márketing mix:

Ø    producto

Ø    precio

Ø    comunicación

Ø    distribución

·     Distribución:

Ø    canales de distribución de las piscinas elevadas

Ø    canales de distribución de las piscinas de hormigón

Ø    canales de distribución de las piscinas de poliéster

Ø    canales de distribución de las piscinas pre-industrializadas

·     Perfiles de 15 fabricantes

·     Análisis PESTEL

·     Análisis DAFO:

Ø    Fortalezas

Ø    Oportunidades

Ø    Amenazas

·     Factores que afectan el mercado:

Ø    Motores

Ø    Frenos

Todas las cifras incluidas en el informe están presentadas en un archivo Excel.

 

Le ofrece la posibilidad de:

·     Utilizar los datos según sus propias necesidades

·     Evaluar su posición en el mercado

·     Incorporar los datos en sus propios informes y presentaciones

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